Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Keyless App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECFC bg
#CFCFDD
#041C54 accent
#111111 text
Screenshots
Icon palette
About this app
About the app The Keyless app turns your mobile phone into a smart key, providing secure and easy access to rental properties, offices, Airbnbs and homes. No more key handovers. No more nights spent locked out. No keys. No fobs. No keycards. Simply lock and unlock the door using your phone. A single app that can be used by property managers/hosts and guests/residents. Property managers For property managers, the Keyless app takes the hassle out of hosting or managing multiple properties. Set up occupant profiles, time parameters for when guests can enter their property and internal access rights from the mobile app or web application. Guests Keyless technology is a game-changer for everyone from property managers to holidaymakers, Airbnb hosts to frequent business travelers. This super app does more than just keep your property secure; it provides easy access to useful local services…
App details
What you can learn from Keyless App
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Keyless App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Keyless App runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #ECECFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #041C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.