Sampled from 6 of Paace: Rewards for Walking's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#44ECFC bg
#3BCFDD
#04344C accent
#111111 text
Paace turns walking into real-world rewards. Earn points for every step and use them to redeem rewards at 400+ partner venues across London, including coffee shops, restaurants, gyms, and fitness studios. Join hundreds of thousands of Londoners already walking more and saving money with Paace. Paace tracks your steps automatically and converts everyday movement into exclusive high-street rewards. No online vouchers. No gimmicks. Just real savings at places you already visit. Why Paace? • 400+ local partners – London's best coffee shops, restaurants, gyms & exercise studios • Trusted by over a hundred thousand – One of London’s fastest-growing walking apps • Walk & earn – Turn daily steps into points • Paace+ Premium – Bigger rewards, faster earning, unlimited point storage • Compete in leagues – Walk with friends, family & colleagues • Walking challenges – Earn bonus points and …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Paace: Rewards for Walking's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Paace: Rewards for Walking runs a light set where the background shifts from screenshot to screenshot (first shot #44ECFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04344C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.