Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Lose It! – Calorie Counter's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C3C64 bg
#3B5779
#FC8C24 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Lose It! Is your personal calorie counter, diet planner, nutrition-focused food tracker and weight loss progress tracking app that helps you build healthy eating habits, stick to your diet program and reach your weight loss goals! Set your weight loss goal, get a personalized calorie budget, and track the food you eat, exercise, nutrients, macros, protein, carbs, and progress all in one place. We’re more than just a free calorie tracker. Complete your profile, and we’ll calculate a personalized daily calorie budget and weight loss schedule. Easily log and track your food, weight, activity, nutrition intake, macros, net calories, and intermittent fasting schedule—all in one place. Learn more about your nutrition needs, set achievable goals, manage your daily nutrition, and celebrate your progress with a personalized weight loss guide that helps you stay on track. SIMPLIFY YOUR WEIGHT L…
App details
What you can learn from Lose It! – Calorie Counter
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Lose It! – Calorie Counter's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Lose It! – Calorie Counter runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #1C3C64) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC8C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.