Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Public Transport Victoria app's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C1484 bg
#493495
#DC2C24 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Start here. Journey anywhere. The Public Transport Victoria (PTV) App is your one-stop shop for journey planning, paying fares with Apple Pay, and real-time travel alerts, including disruptions. The PTV App puts you in charge of the ride. What you’ll love about this app: • Register your mykis, to make top-up and replacement a breeze. • Use Apple Pay to instantly top-up your myki smartcard. • Save your favourite routes and stops, and get alerts when something changes. • Track your service with real-time travel data for trains, trams and buses. • Set reminders so you leave on time, every time. The PTV App supports users with accessibility requirements. We take your privacy seriously. Read more: www.transport.vic.gov.au/myki-privacy. Help and support: www.transport.vic.gov.au/help-and-support.
App details
What you can learn from Public Transport Victoria app
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Public Transport Victoria app's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Public Transport Victoria app runs a dark set with one background colour (#2C1484) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC2C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.