Sampled from 6 of Insight Timer–Meditate, Sleep's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#6CB4D4 accent
#111111 text
* Apps of the Year Winner - TIME magazine and Womens Health * * More time is spent meditating on Insight Timer than all other meditation apps * * Happiest App in the World - Tristan Harris * * Featuring top British meditation teachers including Mark Coleman, Mark Williams, Andy Hobson, Bodhipaksa, Tom Evans, Vidyamala Burch and more * The number 1 free meditation app. Guided meditations and talks led by the world's top meditation and mindfulness experts, neuroscientists, psychologists and teachers from Stanford, Harvard, the University of Oxford and more. Music tracks from world-renowned artists. Join millions learning to meditate on Insight Timer to help calm the mind, reduce anxiety, manage stress, sleep deeply and improve happiness. With 80+ new free guided meditations added daily, more meditation is practiced on Insight Timer than anywhere else. Great for both beginners and experi…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 17 screenshots above are Insight Timer–Meditate, Sleep's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Insight Timer–Meditate, Sleep runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6CB4D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.