Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Pleco Chinese Dictionary's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#047CFC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Pleco is the ultimate Chinese learning companion: an integrated dictionary / document reader / flashcard system with fullscreen handwriting input and live OCR, from a company that's been making the world's best mobile Chinese learning apps since 2001. Major features: ($ = paid add-on) • Amazing dictionaries. We offer two free built-in dictionaries: the popular open-source CC-CEDICT, with over 110,000 frequently-updated entries, and our own PLC dictionary, with 125,000 entries, parts of speech, and over 25,000 example sentences (with Pinyin). More than two dozen other dictionaries are available as free and paid ($) add-ons, including licensed titles from well-known publishers like Oxford, Longman, FLTRP, Tuttle, SLPH, and Commercial Press. • Powerful merged search: look up words by Chinese characters, Pinyin (spaces / tones optional), or English, with support for wildcards and full-te…
App details
What you can learn from Pleco Chinese Dictionary
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Pleco Chinese Dictionary's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pleco Chinese Dictionary runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #047CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
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Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.