Sampled from 6 of Allstate® Mobile's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0434A4 bg
#2750B0
#0C1C4C accent
#FFFFFF text
Stay covered & in control · Access digital ID cards and add them to Apple Wallet* (even available offline) · Pay bills securely with options like Apple Pay, Google Pay and bank transfers · View policies, manage claims and upload documents · Find trusted repair shops with Good Hands® Repair Network Drive smarter & save · Get safe-driving rewards and feedback with Drivewise®** · Quickly connect with help using crash detection · Find the best gas prices near you with GasBuddy® More ways to protect what matters · Be prepared with alerts about extreme weather in your area · See your home’s greatest climate risks‡ · Get 24/7 roadside help when you need it · Stay ahead of fraud with Allstate Identity Protection *Disclaimer: Electronic proof of insurance not accepted by law enforcement or departments of motor vehicles in all states. **Drivewise savings not available in CA. Subject to ter…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are Allstate® Mobile's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Allstate® Mobile runs a dark set with one background colour (#0434A4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C1C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.