Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Shopify: Sell. Run a business.'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C24 bg
#3B3B42
#AC3C2C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Shopify: build your online store, sell anywhere, run your business Dream big and build fast with Shopify, the ultimate commerce platform for entrepreneurs. Start an ecommerce business, grow your brand, and manage every part of your store from your phone. Whether you're making your first sale or scaling your business, Shopify gives you the tools to move faster. WHAT IS SHOPIFY? Shopify is the ecommerce platform behind millions of businesses in 175+ countries. This app is your seller center: one mobile suite for your online store, marketplace and social channels, products, inventory, orders, and sales. POWERED BY COMMERCE AI Sidekick, your own commerce AI, helps you get more done, spot opportunities, sell more, and make smarter decisions. BUILD YOUR ONLINE STORE FAST Create an ecommerce store that's built to sell, no coding required. - Add and edit products, from clothes to electr…
App details
What you can learn from Shopify: Sell. Run a business.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Shopify: Sell. Run a business.'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Shopify: Sell. Run a business. runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #1C1C24) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #AC3C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.