Sampled from 6 of Text Free: Second Phone Number's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#242424 bg
#424242
#7474D4 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
TextFree is the first—and still the best—free phone number app. Join the hundreds of millions of people who use TextFree for free, unlimited calling and texting. TextFree is easy to use and boasts a list of features you won’t get from other apps. Choose a local phone number with unlimited calling and texting. Send photos, videos, GIFs, audio messages, emojis, and PDFs. Custom ring and text tones make it easy to identify when your TextFree number is ringing, and custom wallpapers let you personalize your experience. Need more features? Upgrade to TextFree Plus to remove ads and get unlimited access to verification codes for online accounts. You’ll also lock in your number so it won’t change or expire while you’re subscribed—unless you choose to change it yourself. TEXTFREE FEATURES - Select a free phone number with an area code of your choice - Choose from a bank of custom number comb…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Text Free: Second Phone Number's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Text Free: Second Phone Number runs a dark set with one background colour (#242424) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7474D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.