Sampled from 6 of Avvenire's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#0C4C8C accent
#111111 text
Avvenire è il quotidiano di ispirazione cattolica e uno dei principali giornali nel panorama editoriale italiano, disponibile su tutti i prodotti Apple in qualsiasi momento e da tutti i device (iPad, iPhone, MacBook). Puoi leggere il quotidiano digitale in versione integrale a partire dalla mezzanotte in modo semplice e veloce utilizzando l’app di Avvenire. Tra le principali funzionalità dell’App: • Puoi leggere il quotidiano offline, basta scaricarlo • Puoi leggere gli articoli in modalità grafica o testuale • Puoi selezionare gli inserti che preferisci leggere mettendoli in evidenza nella home della app, che puoi personalizzare come e quando vuoi • Puoi accedere e scaricare le edizioni diocesane e tutti gli inserti di Avvenire in modo semplice dal menu di navigazione principale • Puoi leggere le ultime 15 edizioni del quotidiano dalla sezione Arretrati cliccando la voce del me…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 18 screenshots above are Avvenire's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Avvenire runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C4C8C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.