Sampled from 4 of iFarmaci Base's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#14A4EC accent
#111111 text
iFarmaci è il prontuario di riferimento per iOS e Mac OS e fornisce informazioni aggiornate su una vasta gamma di farmaci, compresi quelli veterinari. La versione Base è completamente gratuita e offre funzionalità di estremo interesse per il consumatore, come la possibilità di visualizzare farmaci equivalenti ordinati per prezzo e le interazioni tra farmaci. A differenza di altre app è consultabile anche senza connessione internet, non contiene pubblicità e rispetta la tua privacy senza obbligo di registrazione e senza chiedere i tuoi dati personali e professionali. iFarmaci Base è la prima app che usa l’AI per rendere più semplice la lettura della monografia! In ogni scheda farmaco è disponibile un riepilogo delle indicazioni e potrai richiamare la sintesi dei contenuti principali. Queste funzionalità richiedono dispositivi compatibili con Apple Intelligence e, essendo basate su mode…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are iFarmaci Base's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: iFarmaci Base runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #14A4EC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.