Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of ZOZOTOWN ファッション通販's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#A4742C accent
#111111 text
Screenshots
Icon palette
About this app
日本最大級のファッション通販サイト「ZOZOTOWN（ゾゾタウン）」公式アプリ。 レディース・メンズからキッズまで幅広く、人気ブランド【8,500以上】・商品【90万点以上】！ 定番やトレンドの新品アイテムからブランド古着までまとめてチェック。 ファッションブランドだけでなくコスメブランドも多数取扱中。 便利でお得な割引クーポン毎日配布中！ 即日配送（一部地域）なら最短で翌日お届け！いつでもどこでも気軽にショッピングをお楽しみください。 *--------------------------------------------* ZOZOTOWN（ゾゾタウン）アプリの機能紹介 *--------------------------------------------* ◆◇オトクなクーポン毎日更新◆◇ ショップごとに使えて、ラインナップも毎日更新される便利でお得な割引クーポンです。 使い方はとっても簡単！クーポン対象商品を選びカートに入れるだけで割引価格が適用されます。 ◆◇お気に入りのアイテム・ブランドをまとめて管理◆◇ アイテムやブランドをお気に入りに追加すると、自分だけのアイテムリストで在庫状況や値下がり状況の…
App details
What you can learn from ZOZOTOWN ファッション通販
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are ZOZOTOWN ファッション通販's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ZOZOTOWN ファッション通販 runs a light set with one background colour (#ECECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #A4742C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.