Sampled from 6 of Coin Master's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#4CA4D4 bg
#4290BA
#C4741C accent
#111111 text
Join your Facebook friends and millions of players around the world for prize-winning spins as you build village after village on your journey to the top! Do you have what it takes to be the next Coin Master? Get ready to team up with friends for thrilling expeditions or join forces with a crew of fellow players. You’ll always find a new adventure with an ever-changing lineup of special events, packed with unique challenges and exciting surprises to keep you on your toes! Spin and Attack! Spin the wheel to discover your fortune- or attack friends' villages and steal their coins to help build your own! You can also win gold sacks to build magnificent villages throughout the game and advance through thousands of levels. Don't forget to win shields from the wheel too—you'll need them to guard your village from other players trying to attack you back! Become the Coin Master with the mos…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Coin Master's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Coin Master runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #4CA4D4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #C4741C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.