Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of 中国工商银行's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FCBC84 accent
#111111 text
Screenshots
Icon palette
About this app
工行手机银行智享+1.0 从心出发 共绘未来 一、智慧服务 加倍随心 工小智：更懂您的金融管家，对话式业务模式、产品获取、问题咨询，让智慧服务如影随形。 简版：业面化繁为简，功能易用如初。 二、财富成长 加倍贴心 财富管理：理财收益全景展现，投资决策更从容；优选产品科学配置，投资轻松驾驭。 天天盈：扩容超过百支，使用场景更丰富，财富管理更加方便。 公益理财：捐赠全部超额收益，获取捐赠证书票据，让爱双向奔赴。 节气存单：每个节气，存一笔心意，陪伴你度过一年四季。 三、惠民消费 加倍省心 智享惠民消费新主张：从消费到融资，省钱省心一站解决。 消费贷款财政贴息更实惠，助商组合贷经营无忧，分期支付无缝衔接，借、查、还、管全流程体验升级。 四、缤纷权益 加倍欢心 智享权益生态新福利：玩转积分兑权益，福利天天有惊喜。 工银i豆查积分、赚奖励、兑好礼，一站式权益中心，零门槛精彩福利。 五、安全守护 加倍放心 智享风险防控新保障：三重盾牌防范风险，资金守护牢固如山。 生物识别与硬件加密双保障，国家网络身份认证+数字证书升级+NFC…
App details
What you can learn from 中国工商银行
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are 中国工商银行's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 中国工商银行 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCBC84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.