Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of 1号会员店's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#5C2404 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
1号会员店是京东旗下会员制精选超市，定位“中国首家B2C会员制电商”。致力于满足目标用户精选优质商品、天天稳定低价、无促销极简购物体验和优质服务的核心需求。开启会员，体验简单快乐的品质生活 【京东自营供应链】 纯自营模式，严格品控，专业买手团队层层试用，精心挑选值得购买的品质好物，同时可帮助会员定制属于自己的商品，聚焦品质放心购买的同时做到天天低价 【独家定制好物】 只为会员打造的独家定制商品One's Member，严选产地原料、严控生产环节、严苛质量检测，会员专属的超高性价比品质好物 【1号店会员权益】 1、承包全年鸡蛋：尊享卡会员免费领12个月专属定制鸡蛋，每月1箱（不支持生鲜配送区域的可任选其他权益商品进行兑换。除One's Member可生食鲜鸡蛋20枚外，其它权益商品会不定期做优化调整。） 2、购物返利：购物返利特权，最高每单满200返20元 3、退换无忧：退换免运费、破损包退换、临期包退换 4、专属客服：7*24小时为您提供电话专线服务 5、会费回本保障：开通会员当日起一年内，没省出会费全额退
App details
What you can learn from 1号会员店
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are 1号会员店's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 1号会员店 runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5C2404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.