Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of QQ's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#04C4FC bg
#03ACDD
#ECCC84 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
在QQ，轻松社交 - [聊天消息]随时随地好友和群消息； - [语音通话]、[视频聊天]和亲友自在畅聊； - [文件传输]手机电脑多端互传，轻松便捷。 在QQ，轻松生活 - [空间动态]快速获知好友动态，随时分享生活； - [移动支付]话费充值、转账收款、网购一应俱全； - [关怀模式]大字体、大图标，操作更简单，长辈使用更方便。 在QQ，轻松娱乐 - [游戏中心]体验热门手游乐趣，还有更多大神攻略分享； - [个性装扮]各种主题、名片、彩铃、气泡、挂件自由选。 QQ将功能赋能，打造轻松欢乐的社交、娱乐与生活体验。 -----联系我们----- 如在使用过程中遇到任何问题，请联系我们： - 在线帮助：进入QQ设置 -> 关于QQ -> 帮助与反馈 - 客服热线：4006 700 700（服务时间：8:00 - 23:00） -----QQ会员/超级会员/黄钻/超级会员+全民K歌会员/绿钻豪华版/腾讯视频会员VIP连续包月服务说明----- 1、QQ会员连续包月服务有以下四种订购类型： 12元/1个月； 30元/3个月； 60元/6个月； 118元/12个月。 超级会员连续包月服务有以下四种订购类型： 19元/1个月； 60元/3个月； 118元/6个…
App details
What you can learn from QQ
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are QQ's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: QQ runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #04C4FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #ECCC84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.