Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 3 of 發票小秘書's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#6C9C3C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
可離線對獎與對掃瞄電子發票 每單月25日開獎後程式自動更新中獎號碼 【號碼單】 列出最近2期的統一發票對獎號碼單 【對獎機】 您可快速輸入發票末3碼進行對獎 【電子發票】 使用手機鏡頭掃瞄電子發票紙本的QRCode 掃瞄完成後系統自動對獎 【雲端發票】 輸入「手機條碼」與「驗證碼」可取取得條碼圖示，消費時讓商家掃瞄 載具其他功能仍在開發中
App details
What you can learn from 發票小秘書
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are 發票小秘書's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 發票小秘書 runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6C9C3C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.