Sampled from 4 of 工行企业手机银行's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#C44444 accent
#111111 text
企业手机银行是我行为企业客户打造的移动金融服务平台,您可以通过手机银行快捷办理账户管理、转账汇款、指令授权、资产分析、定期存款、通知存款、理财、融资、对账、电子回单、网点预约等金融服务,并体验到7x24小时智提醒、手势密码快捷登录、安全设备管理、登录记录查询等便捷的辅助功能。 如果您已开通我行企业网银,可以使用通用U盾直接登录企业手机银行,无需单独开通。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are 工行企业手机银行's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 工行企业手机银行 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #C44444, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.