Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Hay Day's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#54C4F4 bg
#49ACD6
#FCB40C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Welcome to Hay Day, the fun farm simulator game! Build a farm, go fishing, raise animals, and explore the Valley. Farm with friends and decorate your own slice of country paradise. Farming has never been easier! Grow crops like wheat and corn in this farm simulator, and even though it never rains, they never die. Harvest and replant seeds to multiply crops, then make goods to sell. Feed your animals to produce eggs, bacon, dairy, and more to trade with neighbors or fill truck orders for coins. This farming simulator is perfect for players who love animals, farming, and trade! Grow your farm simulator empire like a true tycoon. Expand with a Bakery, BBQ Grill or Sugar Mill to sell more goods. Build a Sewing Machine and Loom to create cute outfits or a Cake Oven to bake delicious cakes. Customize your farm and decorate with a wide variety of items. Build your dream farm step by step,…
App details
What you can learn from Hay Day
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Hay Day's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Hay Day runs a light set where the background shifts from screenshot to screenshot (first shot #54C4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FCB40C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.