Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 3 of Zello Walkie Talkie's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCF4 bg
#DDDDD6
#5C0C14 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Zello é o aplicativo número 1 de mensagens de voz. Mais de 150 milhões de usuários em mais de 200 países ficam conectados, seguros e produtivos. Zello transforma o seu celular em um walkie-talkie que funciona em qualquer lugar do mundo, desde que você esteja conectado à Internet! Motoristas de táxi e entregadores, trabalhadores de construção civil, gestores de frotas empresariais, varejistas e trabalhadores do setor hoteleiro usam Zello para localizar membros de sua equipe, comunicar informações críticas, e realizar seu trabalho de forma mais eficiente. Esses trabalhadores trocaram rádios pelo Zello, estendendo o alcance de comunicação e aproveitando os telefones e tablets que já utilizam. Milhões de pessoas usam Zello em vez de mensagens de texto ou chamadas: você pode usá-lo para conversas privadas com os amigos, em conversas em grupo com a sua família, coordenando rotas em uma av…
App details
What you can learn from Zello Walkie Talkie
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Zello Walkie Talkie's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Zello Walkie Talkie runs a light set with one background colour (#FCFCF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5C0C14, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.