Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Allegiant's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#0464A4 accent
#111111 text
- #23:46 wl = @ < REVIEW FLIGHTS X Tue, Mar 18, 2025 Edit
- #4& TRIPS + ABE — & — FLL Flight 168 - Tue Mar 18, 2025
Captions read from the screenshots (OCR, may contain small errors): 2 headlines, 14 words on average (longest 15).
Screenshots
Icon palette
About this app
The official app of Allegiant Travel & Allegiant Airlines. Book your vacation online at www.allegiantair.com, then use this app to make the most of your trip. Passengers can follow their trip on a card-by-card basis in the app. Each phase in the trip is represented as a card in a timeline of the whole journey. Just tap on the cards and follow the instructions to manage the trip, check in for the flight, display the boarding pass and get departure and arrival information. You can also book your flights via the app. Passengers can also: • Access and review upcoming trips. • Automatically download trips onto their mobile phone if logged into their My Allegiant account. • View and add seats, purchase bags and upgrade to Priority Boarding. • Receive important flight status notifications • Take advantage of a variety of self-service functions • Provide feedback about their Allegiant experie…
App details
What you can learn from Allegiant
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Allegiant's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Allegiant runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F4F4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #0464A4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.