Screenshot style breakdown
Sampled from 6 of Kungliga Slotten's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#7CA4CC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Upplev kungligt kulturarv och historisk elegans - Den nya Kungliga Slotten-appen är här! Vi är glada över att presentera den senaste versionen av Kungliga Slotten-appen, din ingång till en värld av kunglig prakt, historia och kulturarv. Ge dig ut på en majestätisk resa genom tolv kungliga besöksmål, historiska slottsmiljöer med grönskande parker, ett kungligt residens, ett inspirerande världsarv och en sagolik Vasaborg. Varför du kommer att gilla appen?: Unik tillgång: Oavsett om du är en historieentusiast, en kulturell connoisseur eller helt enkelt söker en minnesvärd dag, erbjuder Kungliga Slotten-appen unik tillgång till århundraden av kungligt arv och tradition. Berikande upplevelser: Inspireras i de kungliga slotten när du utforskar deras salar, historiska trädgårdar och fängslande berättelser som kommer till liv. Håll dig uppdaterad: Håll dig informerad och planera dina bes…
App details
What you can learn from Kungliga Slotten
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Kungliga Slotten's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Kungliga Slotten runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #7CA4CC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.