Sampled from 6 of ScottishPower - YourEnergy's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4EC bg
#DDD6CF
#045C24 accent
#111111 text
Managing your energy has never been easier. With the ScottishPower App be rest assured your home is in your control. The ScottishPower App allows you to control your energy at your fingertips. Managing your dual fuel, gas or electricity account has never been easier. As well as all of your favourite features such as changing your tariff, managing your monthly direct debit payments, entering your gas and electricity meter readings and keeping track of your gas and electricity usage with your smartphone on the go, we've also added a bunch of exciting new features for you to try! Home Screen It’s now easier than ever to find your key services within the app, we’ve organised the home screen by categories. You will see all of your energy account related features first and foremost as you told us these were most important to you. The home screen is personalised to you, depending on wh…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are ScottishPower - YourEnergy's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ScottishPower - YourEnergy runs a light set with one background colour (#FCF4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #045C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.