Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Publix's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#044C2C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Never miss a deal or a meal with the Publix app. We’ve designed our app to help you save money and time, whether you’re looking for deals on items you actually buy or ordering your favorite ham and cheese sub—we’ll even remember the pickles! To get the most out of our app, join Club Publix and get hand-picked deals, surprise savings, sneak peeks, and other benefits just for being a member. Plus: - Browse our weekly ads, clip digital coupons, and search for deals by category. - Order custom subs, sliced meats, or cheeses and we’ll have them ready for you. You can order custom cakes and platters, too. - Reorder your favorites with a few taps on your phone. - Choose an ordering service: delivery, in-store pickup, or curbside pickup. - Search for products and see related information, including sales, coupons, and in-store pickup availability. - Create, save, and access shopping lists and s…
App details
What you can learn from Publix
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Publix's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Publix runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #044C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.