Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Costa Coffee Club's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#6C1C34 bg
#803B50
#EC041C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Love coffee? Then you’re in the right place. The Costa Coffee app makes being a coffee fan so much easier and more rewarding. It’s the simplest way to collect Costa Club beans, order your favourite drink for collection in store, find your nearest Costa, view your beans balance and exchange beans for free treats. Yum! All of your Costa Club details are in the palm of your hand, so there’s no need to carry your loyalty card. Just scan your phone at the till whenever you make a purchase, or scan the code from Costa Express machines whilst your drink is being made. You can even order your favourite drink from a Costa Express machine, all from the app! With our app, you can: • Log in with your current Costa Club account details, register an existing card or set up a new account (and get a new member bonus of 1 bean!) • Use mobile ordering to order ahead and skip the queue in store • You c…
App details
What you can learn from Costa Coffee Club
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Costa Coffee Club's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Costa Coffee Club runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #6C1C34) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC041C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.