Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of New Statesman Magazine's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#EC6454 bg
#EE796B
#FCAC9C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
The New Statesman offers you independent, reflective, progressive, award-winning journalism, the best political reporting, and the finest literary and cultural essays from your favourite NS writers such as Stephen Bush, Adam Tooze, Sophie McBain, Tracey Thorn, Ailbhe Rea and the rest of the team. Single issues of the magazine can be downloaded through the app (£3.99), whilst monthly (£9.99) and annual (£129.99) auto-renewable subscriptions are also available. Alternatively, direct subscribers may log in using their customer email address to enjoy the digital version of the New Statesman. **Important notes on auto-renewals** . Payment will be charged to your iTunes Account on confirmation of purchase. . Subscriptions automatically renew unless auto-renew is turned off at least 24-hours before the end of the existing period. . Your account will be charged for renewal within 24…
App details
What you can learn from New Statesman Magazine
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are New Statesman Magazine's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: New Statesman Magazine runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #EC6454) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FCAC9C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.