Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Wise: Global Money Transfer's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4EC bg
#D6D6CF
#5C843C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
16 million+ customers send, receive, spend and grow their money internationally with Wise. It’s the fast, simple way to move money in 145+countries and 45+ currencies. Products available depend on where you live. Check wise.com or download the app to see what’s available for you. — International money transfers — • Send money to 70+ countries, fast • Get the mid-market exchange rate, for every money transfer • Over 65% of transfers are instant, arriving in under 20 seconds (transaction speed claimed depends on individual circumstances and may not be available for all transactions) • Secure your transfers with two-factor authentication, encryption and biometrics — The Multi-Currency Card that’s always got the right currency — • Spend or withdraw cash in more than 160 countries • If you don’t have the local currency, we’ll auto-convert what you have with the lowest possible price • Free…
App details
What you can learn from Wise: Global Money Transfer
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Wise: Global Money Transfer's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Wise: Global Money Transfer runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F4F4EC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5C843C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.