Sampled from 5 of Miss Mosa's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4FC bg
#DDD6DD
#DCE484 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Miss Mosa by Akanksha is a women’s fashion shopping app for trend-led dresses, co-ord sets, tops, bottoms, swimwear, and everyday essentials. Loved by over 1 million women across India, Miss Mosa brings fast fashion inspired by what’s trending on Instagram, styled for real life. From brunch outfits to party looks, vacation wear to everyday staples, discover fashion that moves as fast as you do. Shop Women’s Fashion Online Explore a wide range of women’s clothing and accessories, all ready to ship: • Dresses, co-ord sets and jumpsuits • Tops, skirts, pants and women’s bottom wear • Jackets, blazers, hoodies and shrugs • Swimwear, resort wear, lounge wear and active wear • Bags, hats, footwear and fashion accessories New styles drop every week, so your wardrobe never feels repetitive. App-Only Offers & Shopping Benefits • Early access to new launches • Exclusive app discounts and pr…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Miss Mosa's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Miss Mosa runs a light set with one background colour (#FCF4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DCE484, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.