Screenshot style breakdown
Sampled from 4 of Alexaアプリのセットアップと音声's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#A4DCFC bg
#90C1DD
#7454F4 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Having problems with using Alexa? Struggling with talking to Alexa? Here comes a saving time app that helps you have so much fun with Alexa: it’s Setup & voice for Alexa app! Plenty of commands offered on Setup & voice for Alexa app for users to play with! Setup & voice for Alexa app also makes a massive list of sentences and speeches available for Alexa practice. That means users can experience Alexa to the fullest joy without interruption of thinking what or how to talk to Alexa! Setup & voice for Alexa app is also able to transform texts to voice speech, which is a convenient function sending what users want easily and directly to Alexa! This allows users to have great interaction with Alexa and Alexa related apps such as Echo dot or Alexa Echo dot without saying a word! Let hop on, and save your time while having a blast with Setup & voice for Alexa app! What is more, Setup & …
App details
What you can learn from Alexaアプリのセットアップと音声
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Alexaアプリのセットアップと音声's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Alexaアプリのセットアップと音声 runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #A4DCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #7454F4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.