Sampled from 4 of ADVAN SW's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#A4E4FC bg
#90C8DD
#747CFC accent
#111111 text
ADVAN SW——Open a new experience on your smart wrist ADVAN SW is specially designed for the newly launched ADVAN S1 series smartwatches to improve the convenience of life. 1. Powerful functions Health data synchronization: Accurately synchronize the number of steps, calories, mileage, heart rate, sleep, exercise and other data recorded by the watch. The new interface is intuitively presented to help you understand your health status and plan your life. Worry-free information push: After the watch is bound and authorized with the mobile phone, the incoming call will vibrate and display the number and contact, and the text message will be pushed instantly to avoid missing information. Personalized customization: You can set sedentary alarms, alarms, schedules, adjust backlight brightness, synchronize weather, download AGPS files to improve positioning accuracy, and facilitate use. 2. Intim…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are ADVAN SW's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ADVAN SW runs a light set where the background shifts from screenshot to screenshot (first shot #A4E4FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #747CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.