Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Best&Less's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#44C4E4 bg
#3BACC8
#9CE4FC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Best&Less is home to high quality fashion at everyday low prices for the whole family. Shopping with us is easier than ever with the Best&Less mobile app. Download the app and you can shop everything the family needs in one easy place, anywhere, anytime and at the tip of your fingers! OUR FAVOURITE FEATURES NEVER MISS A BEAT Stay in the loop for all things Best&Less, from new arrivals, sales, and markdowns to limited time events. Our app specific homepage offers tailored product recommendations, trending collections, and exclusive app-only promotions. MORE WAYS TO SHOP Need it fast? Shop with Click & Collect from within the app and pick up your order for FREE within 2 hours. Check local store stock on all your favourite products & access your Click & Collect barcode with ease from the homepage when your order is ready to collect. STORE FINDER Easily search for your nearest …
App details
What you can learn from Best&Less
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Best&Less's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Best&Less runs a light set with one background colour (#44C4E4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #9CE4FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.