Screenshot style breakdown
Sampled from 4 of Hailuo Al: Image Video Maker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC543C bg
#FC6B57
#8CC4E4 accent
#FFFFFF text
Screenshots
Icon palette
About this app
==================== Create Ai Videos Instantly ==================== Turn your photos into viral AI masterpieces in seconds. AI Photo Editor brings you powerful AI tools, trendy effects, and ready-to-use templates to create stunning photos and videos for social media. Whether you want to follow the latest trends, transform your selfies, or create eye-catching AI videos, AI Photo Editor makes it simple. No editing skills required. FEATURES Viral AI Templates and Trending Effects Explore a large collection of viral templates inspired by the latest social media trends. New styles are added regularly so your content always stays fresh. AI Photo to Video Turn your photos into engaging videos with smooth animations and transitions. Perfect for reels, shorts, and social sharing. Creative AI Effects and Filters Apply unique styles and artistic effects to your photos. From aesthetic edits t…
App details
What you can learn from Hailuo Al: Image Video Maker
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Hailuo Al: Image Video Maker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Hailuo Al: Image Video Maker runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FC543C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #8CC4E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.