Screenshot style breakdown
Sampled from 4 of easyApotheke's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CCCCCC bg
#B3B3B3
#B4CC44 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Immer unterwegs dabei – die easyApp! Mit der easyApp hast du deine easyApotheke immer und überall mit dabei. So bist du nur einen Klick von uns entfernt und kannst sofort deine Wunschprodukte vorbestellen und sie am Nachgang in deiner easyApotheke abholen kommen. Natürlich kannst du auch alle (E-)Rezepte über die App einlösen. Deine easyApotheke überall und jederzeit dabei: - E-Rezepte flexibel verwalten und einlösen - Sichere und schnelle Übermittlung - Wunschprodukte vorbestellen und abholen - Push-Benachrichtigungen – damit du keine Aktion mehr verpasst Besuche uns noch heute online, wir freuen uns auf dich! ------- Weitere Informationen zu unseren Services und Zahlungsmodalitäten erhalten Sie in unserem Click&Collect-Shop unter www.easyapotheken.de und vor Ort. Abgabe verschreibungspflichtiger Arzneimittel nur bei Vorlage des Rezepts im Original.
App details
What you can learn from easyApotheke
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are easyApotheke's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: easyApotheke runs a light set with one background colour (#CCCCCC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #B4CC44, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.