Sampled from 4 of Washnet's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#84B43C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Washnet is online laundry payment and monitoring system. It is a state-of-the-art mobile and Web App that will help you complete your laundry process with minimal fuss. Washnet has a cashless payment system that uses debit or credit payment cards, Google Pay and Apple Pay and, PayPal (for certain transactions). Using Washnet, our users can: Pay as you go Access Laundry Membership Schemes – if these are enabled at your location, you’ll be able to see them in the App Send a payment link to a friend or family member - the gift of laundry Reserve a machine prior to going to the laundry, making sure a machine is available for you Get notified when a machine becomes available Get notified when your machine is about to finish Get automatic refunds if your machine did not start Get notified if there is a fault with your machine, including instructions if it is easy to fix, for example a door…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Washnet's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Washnet runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #84B43C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.