Sampled from 4 of Cal AI - Calorie Tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C24 bg
#3B3B42
#6C8444 accent
#FFFFFF text
HOW TO USE CAL AI: 1) Answer lifestyle questions to build your plan 2) Snap a photo of your meal* 3) Get your nutritional breakdown* If you want to get your dream body, Cal AI will help you get there with less time spent than anyone else. We aren't another complicated diet app. We want to empower everyone to be confident in their bodies with minimal time spent, but you have to work hard. We will support you and give you the tools and information you need. If you have any ideas or questions, please email us at team@calai.app. NOTE: We do not offer medical advice. Any and all recommendations should be viewed as suggestions, please consult with a professional and do your own research before trying a new calorie and nutrient plan. *FOOD SCANNING ANALYSIS RESULTS REQUIRE A SUBSCRIPTION TERMS: https://calai.app/tos
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Cal AI - Calorie Tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Cal AI - Calorie Tracker runs a dark set with one background colour (#1C1C24) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #6C8444, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.