Screenshot style breakdown
Sampled from 4 of Bami Vietnamese's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECEC bg
#D6CFCF
#048CD4 accent
#111111 text
Screenshots
Icon palette
About this app
Introducing the new Bami app - New sophisticated look, streamlined ordering process and packed with heaps of exciting new features! The Bami Vietnamese App brings the convenience of Vietnamese street food right to your fingertips! Order your favourites from our extensive menu, earn rewards, and enjoy exclusive app-only deals. Designed for quick navigation, our app lets you track your orders in real time, ensuring you know exactly when to pick up your meal or expect a delivery. Discover new dishes, customize your orders, and savour the taste of Vietnam with ease. Whether at home or on the go, Bami is just a tap away! You will also be the first to know about any upcoming specials and promotions that we are running in-store, online and through our app, including exclusive deals for Bami app users only.
App details
What you can learn from Bami Vietnamese
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Bami Vietnamese's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Bami Vietnamese runs a light set with one background colour (#F4ECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #048CD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.