Sampled from 6 of STAT EM's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#042464 accent
#111111 text
Reading the caption text from the screenshots in your browser…
We’re excited to offer STAT EM, an enhanced version of Pedi STAT, providing medication calculations for neonates to adults. To keep giving you the most up to date content, we’ve moved to a subscription model to keep our app free of advertising. This new version contains pediatric oral antibiotic guidelines and dosing, updated evidence-based algorithms, and neonatal resuscitation management. It also includes adult emergency medication calculations including both weight-based and fixed dosing volumes. We’ve added an AR feature allowing you to use your device to measure the length of child to assist in weight estimations. Finally, you will soon have the ability to save favorites to assist you in finding the content you use most frequently. Terms of use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are STAT EM's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: STAT EM runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #042464, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.