Sampled from 6 of Заря: сервис заказа's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#EC542C bg
#EE6B49
#943C2C accent
#FFFFFF text
Выгодные поездки, доставка, грузоперевозки и такси для бизнеса по низким ценам в приложении «Заря». Выбирайте подходящий тариф и оформляйте заказ такси или услуги в несколько кликов. Платите картой или наличными. Стоимость без накрутки в пути, известна после указания маршрута. Работаем круглосуточно. Заказать такси или услугу в приложении «Заря» просто в любое время, 24/7. Есть предзаказ. С нами безопасно. В сервисе «Заря» проверяют каждого водителя, в дороге можно поделиться ссылкой на маршрут с близкими.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are Заря: сервис заказа's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Заря: сервис заказа runs a dark set with one background colour (#EC542C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #943C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.