Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Clue Period & Cycle Tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#44140C bg
#5E342E
#BC141C accent
#FFFFFF text
Screenshots
Icon palette
About this app
Understand your body. Plan around your cycle. Know what’s coming next. Clue is the #1 women-led period and cycle tracker – science-backed, privacy-first, and built to help you live in sync with your cycle. Trusted by millions of people worldwide, Clue gives you the knowledge and personalized insight to make confident health decisions, from first period to perimenopause. Headquartered in Berlin, your data is protected by strict European privacy law (GDPR). Track your period and cycle Know when your period is coming, and get personalized predictions based on your unique cycle length, flow, and patterns. See how your cycle affects how you feel Track 200+ symptoms and experiences – cramps, PMS, pain, energy, cravings, mood, skin, sleep, sex drive, discharge, and more. Your patterns, in clear charts. Get ahead of symptoms See what might be coming, from PMS and cramps to energy dips,…
App details
What you can learn from Clue Period & Cycle Tracker
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Clue Period & Cycle Tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Clue Period & Cycle Tracker runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #44140C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #BC141C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.