Take part in the UK’s annual Big Butterfly Count with this easy to use and informative app. Spend 15 minutes in nature and help butterflies at the same time. All you need to do is identify and count the relevant butterfly and moth species you spot. Then submit your sightings to help take the pulse of nature. Your records help to show how butterflies are faring in the UK. The app features a beautiful ID guide to help you identify and learn about the 21 species that are the focus of this study. You can also view all of your submitted counts and see everyone's records on the map within the app.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Big Butterfly Count's answers to those questions — they're public, they're real, and they made it through Apple's review.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Education apps approach the same problem? Browse more Education apps in the showcase.
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