Sampled from 5 of Mister Fridge's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#1C4464 accent
#111111 text
Mister Fridges’ Smart Fridges & Freezers work like traditional vending machines, but make it possible to supply fresh foods e.g. fruit, salads, dairy products and give a more home-like experience to the consumers. This new concept makes use of fridges which include an electronic lock which can be opened by an App. The consumers need a personal Account to have access to the App and to be able to identify and open the Fridge. The consumers provide their (credit card) payment details via the App. For processing the products taken from the Fridge the customer is pre-authorized before the Fridge opens and will be charged when the Fridge is closed (payment settlement). The order information (what products are taken of the Fridge) is registered by using RFID technology. Your payment details like your bank card data are secure and managed by global international company Adyen which works and pr…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Mister Fridge's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mister Fridge runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #1C4464, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.