Sampled from 5 of feeder.co - RSS Feed Reader's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FCF41C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Keep up with everything you care about in one place with Feeder (www.feeder.co). Feeder is the news manager that tracks any online source you choose and bundles it into an easy-to-digest reading experience. Add content sources to get your very-own customized news feed. Through advanced RSS integrations, we connect to almost any source on the web – blogs, news, weather, government databases, job boards, Twitter, newsletters and more. Just pick and mix. We check for updates faster than you ever could manually. With notifications, we let you know that there's new content you care about available, allowing you to know what happens, right when it happens. Add filters to your feeds to find keywords or specific topics in posts. You can also exclude certain keywords to remove noise. Filters combined with notifications allow you to get notified for even more specific content. Sort, label an…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are feeder.co - RSS Feed Reader's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: feeder.co - RSS Feed Reader runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FCF41C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.