Screenshot style breakdown
Sampled from 3 of eseOese's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCDCDC bg
#C1C1C1
#D4A484 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Bienvenidos a eseOese Desde 1988, vestimos a mujeres de todas las edades con las tendencias más actuales para su día a día. Con más de 35 años de savoir-faire, diseñamos nuestras prendas desde cero en nuestro taller de Barcelona, cuidando cada detalle para ofrecer la mejor calidad, seleccionando cuidadosamente las materias primas para crear piezas atemporales que pasen de generación en generación. Una marca para todas, enfocada en la calidad discreta para ofrecer prendas elegantes y a la moda, perfectas para el día a día. De alta calidad y únicas, están pensadas para crear un fondo de armario que trascienda generaciones. DESCARGATE LA APP Activa tus notificaciones y sé el primero en acceder a promociones exclusivas y descubrir las últimas novedades. Encuentra en un solo clic las prendas en tienda física usando el buscador de la app y añádelas rápidamente a tu sección de favoritos. …
App details
What you can learn from eseOese
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are eseOese's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: eseOese runs a light set where the background shifts from screenshot to screenshot (first shot #DCDCDC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #D4A484, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.