Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Peek for App Store Connect's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#74A4DC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Peek designed to help Apple developers monitor their app sales and trends effortlessly. Connect your App Store Connect account to access all the sales data you need. Subscription Insights Monitor active subscriptions, free trials, and track your MRR and ARR Keyword Rankings Track your target keywords for App Store Optimization (ASO) Customer Reviews Manage customer reviews, translate and reply them with AI Time-Based Data Views Analyze your data over key periods like This/Last Week/Month and Month-to-Date Top Apps & Purchases Identify your best-selling apps and in-app purchases for any selected time frame Notifications Get alerts when new sales data becomes available, so you’re always up to date Custom Currency View your sales data in your preferred local currency Widgets Track key metrics, set goals for motivation, or compare sales trends with previous months Accessibility Enj…
App details
What you can learn from Peek for App Store Connect
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Peek for App Store Connect's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Peek for App Store Connect runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #74A4DC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Developer Tools apps approach the same problem? Browse more Developer Tools apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.