Sampled from 5 of Crumb: Keeping Your Pets Safe's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4EC bg
#DDD6CF
#645434 accent
#111111 text
The Crumb app is here to help bring lost pets home. Losing a pet is every owner’s worst nightmare, and Crumb is designed to make sure no pet stays lost for long. Whether you're preparing just in case or actively searching, Crumb puts the tools in your pocket to act fast, stay informed, and rally your community. With Crumb, you can: Easily manage your pet's profile – Store essential details and photos of your pets so you're ready if they ever go missing. Mark your pet as missing – Send out a local alert with one tap, instantly notifying nearby users, vets and shelters to keep an eye out. See missing pets near you – Stay informed and help reunite lost pets with their families by browsing your community’s alerts. Support local animal charities for free – Refer friends and other pet owners to Crumb and unlock donations to nearby rescues at no cost to you. Crumb is more than an app...…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Crumb: Keeping Your Pets Safe's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Crumb: Keeping Your Pets Safe runs a light set with one background colour (#FCF4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #645434, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.