Sampled from 6 of NSW Emergency: Incident Alerts's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#242424 bg
#424242
#EC3444 accent
#FFFFFF text
Stay Informed with Real-Time Emergency Alerts Across New South Wales Track live incidents including fires, floods, storms, and more with NSW Emergency: Incident Alerts. Our app delivers real-time updates straight to your device, keeping you informed and prepared in the event of an emergency near you or your loved ones. Key Features: Real-Time Alerts: Stay up to date with fires, floods, severe weather, and other emergency incidents across New South Wales. Our app provides you with the most current information as it happens. Detailed Incident Information: Get in-depth details about each emergency event, including location, status, and severity. Monitor nearby incidents with ease to stay ahead of the situation. Customizable Notifications: Tailor your alerts to focus on the emergencies that matter most to you. Choose specific types of incidents—such as fires or floods—and set a notif…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are NSW Emergency: Incident Alerts's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: NSW Emergency: Incident Alerts runs a dark set with one background colour (#242424) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #EC3444, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.