Sampled from 6 of Postcode Loterij's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E40424 bg
#E72742
#04447C accent
#FFFFFF text
Welkom bij de Postcode Loterij App! Bekijk jouw uitslagen, doe mee met extra winacties, geniet van exclusieve voordelen en ontdek hoe jij bijdraagt aan goede doelen. Haal nog meer uit je postcode, allemaal in de App. Speciaal voor alle deelnemers van de Postcode Loterij. Meedoen is simpel: jouw postcode is je lotnummer. Daarmee maak je iedere maand kans op geweldige prijzen, samen met je buren. En het mooiste? Door mee te spelen steun je ook nog eens 146 goede doelen. Bij de Postcode Loterij win je dus altijd samen! Dat noemen we: The Power of Postcodes. Speel bewust 18+
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Postcode Loterij's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Postcode Loterij runs a dark set where the background shifts from screenshot to screenshot (first shot #E40424) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04447C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Entertainment apps approach the same problem? Browse more Entertainment apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.