Screenshot style breakdown
Sampled from 4 of AuraFit's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FCBC74 accent
#111111 text
- #1i Heart Rate 101bpm High 0 15:09 | Walking 0.3Km 10Kcal 00:03:35
- #2e (BY «
- #3(e) Do Not Disturb off > O Anti-Lost Reminder off > Health monitoring
- #4Health Soot Device Me
Captions read from the screenshots (OCR, may contain small errors): 4 headlines, 8 words on average (longest 13).
Screenshots
Icon palette
About this app
Pair and sync your smartwatch with your phone using the AuraFit APP. The main function 1. Provide multi-dimensional health data such as exercise, health monitoring, sleep quality, etc. 2. Synchronize message notifications and incoming calls 3. WatchFace management 4. More function settings for the watch License description 1. We will access iPhone Health and synchronize device data to iPhone Health in real time 2. We will access the mobile phone location to get local weather information and synchronize it to the device display Disclaimer: The data displayed in this app is collected by the connected smartwatch or smart ring and is intended for general wellness and fitness tracking only. This app does not provide any medical advice, diagnosis, or treatment. The connected device has not received regulatory clearance in any country or region. Always consult a qualified healthcare profes…
App details
What you can learn from AuraFit
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are AuraFit's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AuraFit runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCBC74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.