Screenshot style breakdown
Sampled from 6 of AppSorteos: Sorteos Instagram's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#AC2484 accent
#111111 text
Screenshots
Icon palette
About this app
Haz sorteos en redes sociales con AppSorteos. Es la forma más fácil y rápida de elegir ganadores en concursos basados en comentarios. No necesitas iniciar sesión: copia el enlace de tu publicación en redes sociales y pégalo en la aplicación. Eso es todo. Sin contraseñas ni cuentas. Fiabilidad probada: más de 6 años de servicio de confianza, impulsando millones de sorteos para influencers, especialistas en marketing y marcas de todo el mundo. Filtra los comentarios duplicados: garantiza la equidad permitiendo solo una participación por participante, independientemente de que haya comentado varias veces. Establece la cantidad de ganadores alternativos: añade ganadores suplentes en caso de que no se pueda contactar con los originales o estos no cumplan los requisitos. ¿Por qué AppSorteos? Marcas e influencers globales la usan. No necesitas cuenta. Resultados que se pueden compartir. Per…
App details
What you can learn from AppSorteos: Sorteos Instagram
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are AppSorteos: Sorteos Instagram's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AppSorteos: Sorteos Instagram runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #AC2484, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.