Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of SWAM Seminar's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#042C5C bg
#274972
#146CA4 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
SWAM – Your Event Companion for Aesthetic Medicine Attending the SWAM aesthetic medicine event? The SWAM app makes it easier for you to join, explore, and enjoy the entire experience—directly from your phone. What you can do with the SWAM app: • Register and Log In Quickly create an account or log in to access the event. • Buy Tickets Easily Purchase your event ticket directly in the app—simple and secure. • QR Code Check-In at Booths Scan QR codes at exhibition booths to record your visit and collect points. • Earn Points & Get Rewards Earn points for visiting booths and activities. Exchange your points for special rewards! • Everything in One App View your ticket, scan history, points, and personal info all in one place. Download SWAM and enjoy a smoother, more interactive event experience.
App details
What you can learn from SWAM Seminar
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are SWAM Seminar's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SWAM Seminar runs a dark set where the background shifts from screenshot to screenshot (first shot #042C5C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #146CA4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.